RUBY ⸺ 'Locket' Collection
It all started with a zip. Whether it’s the final pull on your denim, the helping hand that gets you zipped into that something special, or a new detail on your favourite knit, ‘Locket’ is RUBY’s fresh take on spring 2025 ~ one that plays on the quiet power of what’s done up.
A zip here, a snip there ~ the past meets the present in a collection that’s all about holding things close. RUBY’s Matilda Zip Cardigan sets the scene, swapping gold buttons for a zip ~ a move that changes everything.
Elsewhere, other beloved brand favourites return, like the bestselling signature Buzz Jean, Sasha Wrap Pant and candy-striped Emma Knit Tops.
First styles arriving in store and online now.


Trend Focus ⸺ The Barrel Leg Jean
Get to know this year’s most ‘buzz-worthy’ new denim silhouette - the barrel leg jean!
Barrel leg jeans are notable for their bold, curved crescent-moon shape - a slim ankle and baggy knee offering the perfect combination of relaxed and tapered.
The shape is bold and fashion-forward, yet effortless, comfortable and versatile.
We’ve just received a top-up in our bestselling styles:
The RUBY Buzz Jean and ROLLAS Gigi Barrel.
Available in a variety of washes and sizes.
In store and online now x
Veja ⸺ New & Sale!
We’ve just received a fresh drop from our favourite sustainable sneaker brand, VEJA!
Designed in France, Veja make footwear differently, infusing each stage of production with a positive impact.
Manufactured in Brazil from innovative and ethically sourced materials - these sneakers not only look good, but they do good by the planet and the people who make them.
Explore new arrivals and selected SALE styles in store & online now!


Little & Local Since 2010
Trouble & Fox is an independent, family-owned boutique - tucked away down Bank Lane in the heart of sunny Nelson/ Whakatū, New Zealand.
Founded in 2010, our vibrant space is small but mighty. Home to a curated range of apparel, accessories and gifts from an eclectic mix of designers and makers across Aotearoa and beyond.
Led by a small team of talented wāhine, we aim to create a welcoming, personalised experience both in store and online -
with friendly, down-to-earth service that goes the extra mile! 💕
Baggu
Based in San Francisco, BAGGU was started in 2007 by Emily Sugihara and her mom Joan, with the idea to create a reusable shopping bag that was cute, practical and more than just your standard cotton tote.
Starting with the now iconic Standard Baggu shopper, the brand has since expanded exponentially in both range and popularity!
Combining vibrant colours and original prints with eco-conscious materials and long-lasting, quality construction - Baggu has firmly solidified itself as the go-to for unfussy, cool, functional bags.


Isle Of Eden
Isle of Eden are a proudly New Zealand designed and owned independent eyewear brand in a vast sea of sameness.
Their raison d'etre is to right the wrongs of a monopolised industry by offering a trifecta of high-quality classic and contemporary design, environmental sustainability and fair pricing - and we think they've nailed it!
Follow Us @troubleandfox
Check out our latest arrivals, staff style, local news, giveaways & other good stuff!
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